Privacy Policy

1. Personal Data

Personal data within the meaning of the General Data Protection Regulation (EU) 2016/679 (GDPR) are all information relating to an identified or identifiable natural person; identifiable is a natural person who can be identified directly or indirectly, in particular by assignment to an identifier such as a name, an identification number, location data, an online identifier or to one or more special characteristics that express the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person. Personal data will only be stored if this is necessary to provide the requested service, to comply with legal requirements or for the purpose stated below.

2. Anonymised Data / Log Files / IP Address

You can visit our website without having to collect any personal data. During each visit to our website, however, certain anonymous data is stored, e.g. which page or which offer was called up. However, these data are not personal and are therefore not subject to the legal regulations of the GDPR.

The website operator or page provider collects data about access to the page and saves it as "server log files". The following data is logged in this way: 

Visited website, time of access, amount of data sent in bytes, source/reference from which you accessed the site, browser used, operating system used, IP address used. 

The data collected is used solely for statistical evaluations and to improve the website. However, the website operator reserves the right to subsequently check the server log files if there are concrete indications of illegal use.

Anonymous data is collected solely for statistical evaluation in order to improve our services. Please refer to "Right of information / Right of revocation".

3. Purpose of the Collection of Personal Data

However, the collection of personal data becomes indispensable when you call up a service, inquiry or other service via our online presence, contact us, subscribe to our newsletter or use further offers on our site for the processing of which personal data are indispensable. This includes in particular the administration of your data in a personal customer area with login function, voucher purchases, participation in competitions or changes to existing inquiries or orders.

In accordance with the legal regulations, as a rule only those data are collected which are required for the provision of the service or service requested by you. As far as we ask in our forms for the indication of further information, the indication is always voluntary and marked as such. 

The temporary storage of the IP address by the system is necessary to enable the website to be delivered to the user's computer. For this the IP address of the user must remain stored for the duration of the session. Furthermore, the data is stored in log files to ensure the functionality of the website. In addition, the data serves us to optimize the website and to ensure the security of our information technology systems. Our legitimate interest in data processing pursuant to Art. 6 para. 1 lit. f GDPR also lies in these purposes. 

The legal basis for sending the newsletter as a result of the sale of goods or services is Section 7 para. 3 UWG. 

If you subscribe to our newsletter, we also store and use, on the basis of Art. 6 para. 1 lit. f GDPR, the personal data you provide when booking or registering and your orders and travel services in order to provide you with the best possible service as a newsletter subscriber.

The legal basis for the processing of the data after registration for the newsletter by the user is Art. 6 para. 1 lit. a GDPR. 

We also use the personal data stored by us to maintain customer relations, for customer care (e.g. information on the course of your stay), to carry out our own advertising and marketing measures (e.g. the dispatch of catalogues of other advertising mailings within the legally permissible framework, queries on customer satisfaction) and for order processing. 

4. Legal Basis for the Processing of Personal Data

Insofar as we obtain the consent of the data subject for the processing of personal data, Art. 6 para. 1 lit. a EU General Data Protection Regulation (GDPR) serves as the legal basis. 

In the processing of personal data required for the performance of a contract to which the data subject is a party, Art. 6 para. 1 lit. b GDPR serves as the legal basis. This also applies to processing operations that are necessary to carry out pre-contractual measures. 

Insofar as the processing of personal data is required to fulfil a legal obligation to which our company is subject, Art. 6 para. 1 lit. c GDPR serves as the legal basis. In the event that the vital interests of the data subject or another natural person require the processing of personal data, Article 6(1)(d) GDPR serves as the legal basis.

If processing is necessary to safeguard a legitimate interest of our company or a third party and if the interests, fundamental rights and freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 para. 1 lit. f GDPR serves as the legal basis for processing. 

5. Passing on of Personal Data to Third Parties

Your personal data will only be passed on within the relevant provisions of data protection and competition law in particular. 

As far as this is necessary for the provision of the contractual service or legal obligations owed by us, your data will also be passed on to subcontractors or service providers for the provision of the service on our behalf or on our behalf (e.g. technical processing of postal and e-mail dispatch, payment processing, customer service). 

Your data will also be disclosed and transmitted to third parties if we are obliged to do so by law or as a result of legally binding court proceedings.

You have the right to receive the personal data concerning you that you have provided to us in a structured, common and machine-readable format. In addition, you have the right to pass this data on to another person in charge without obstruction by the person in charge to whom the personal data was provided. 

6. Storage and Deletion of Data

Your personal data will be stored within the framework of the purposes stated under the item "Purpose of collection of personal data". The personal data of the person concerned will be deleted or blocked as soon as the purpose of storage ceases to apply. Furthermore, data may be stored if this has been provided for by the European or national legislator in EU regulations, laws or other provisions to which the person responsible is subject. The legislator has enacted a variety of storage obligations and periods. The data will also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless there is a need for further storage of the data for the conclusion or fulfilment of a contract.

7. Use of Cookies

We use cookies (small computer files with text information that the web server sends to your Internet browser) to improve your experience when you visit our online content. For example, some information only appear once if you allow us to set a cookie. In addition, our cookies have an expiration date. If you delete your cookies manually before they expire, you will receive a new one the next time you visit the site, provided you do not block the storage of the cookie. 

The technical specifications stipulate that only the server can read a cookie sent by it. We assure you that we do not store any personal data in cookies. 

The legal basis for the processing of personal data using cookies is Art. 6 para. 1 lit. f GDPR. 

The legal basis for the processing of personal data using cookies for analytical purposes is Art. 6 para. 1 lit. a GDPR.

8. Use of Google Analytics

This website uses Google Analytics, a web analysis service of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties if this is required by law or if third parties process this data on behalf of Google. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above. 

9. YouTube

This website uses a link to YouTube of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. We use the "Advanced Privacy Mode" when embedding, so that usage information is not transferred until the video is started. In this case, we will send you which specific page of our website you are visiting and which video you are viewing. If you are logged into your YouTube account, you allow YouTube to associate your page accesses directly with your personal profile. For more information on YouTube's collection and processing of your data, please see the relevant privacy policy at

If you want to be sure that no data about you is stored on YouTube, do not click on the embedded videos.

10. Right of Information / Right of Revocation; Further Rights of Persons Concerned

You have the right: 

to request information about your personal data processed by us in accordance with Art. 15 GDPR. In particular, you may request information about the purposes of processing, the category of personal data, the categories of recipients to whom your data have been or will be disclosed, the planned storage period, the existence of a right to rectification, deletion, restriction of processing or objection, the existence of a right of appeal, the origin of your data, if these have not been collected by us, and the existence of automated decision-making including profiling and, if applicable, meaningful information on their details;

pursuant to Art. 16 GDPR, to demand without delay the correction of incorrect or complete personal data stored by us; pursuant to Art. 17 GDPR, to request the deletion of your personal data stored by us, unless the processing is necessary to exercise the right to freedom of expression and information, to fulfil a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims; pursuant to Art. 17 GDPR. 18 GDPR to restrict the processing of your personal data if you dispute the accuracy of the data, if the processing is unlawful but you refuse to delete the data and we no longer need the data, but you need it to assert, exercise or defend legal claims or if you have filed an objection to the processing in accordance with Article 21 GDPR; 

pursuant to Art. 20 GDPR, to receive your personal data that you have provided to us in a structured, current and machine-readable format or to request its transfer to another person responsible; 

in accordance with Art. 7 para. 3 GDPR, to revoke your consent to us at any time. As a result, we are no longer allowed to continue processing data based on this consent in the future and 

to complain to a supervisory authority pursuant to Art. 77 GDPR. As a rule, you can contact the supervisory authority at your usual place of residence or workplace or at our company headquarters.

To revoke your consent to the use of your data, to request information or the correction, blocking or deletion or to exercise the other rights of those concerned, please contact us:

VisionTools Bildanalyse Systeme GmbH
Heinrich-Hertz-Straße 7
68753 Waghäusel


You are of course entitled to this right free of charge, without incurring higher transmission costs than for the basic rates. 

To exercise your rights as a data subject, such as information, correction, blocking or deletion of your personal data, please contact the data protection officer listed below directly, who will process your request without delay.

11. Security, Questions and Suggestions, Person in Charge

Last but not least, security also depends on your system. You should always keep your access information confidential, never have passwords stored by the web internet browser and close the internet browser window when you end your visit to our website. This makes it more difficult for third parties to access your personal data. 

Use an operating system that can manage user rights. Set up multiple users in the family on your system and never use the Internet under administrator rights. Use security software such as virus scanners and firewalls and keep your system up to date. 

The person responsible for this online presence within the meaning of the General Data Protection Regulation and other national data protection laws of the member states as well as other data protection regulations:

VisionTools Bildanalyse Systeme GmbH
Heinrich-Hertz-Straße 7
68753 Waghäusel


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